A native of Rio de Janeiro, Brazilian advertising executive Alexandre Gama is the CEO and COO of Neogama, an advertising agency. He formed the company in 1999 after spending 17 years as a copywriter and creative director for a number of Brazilian agencies. The move to form Neogama has served him well, as the company has gained recognition worldwide, winning 23 Golden Lions at the Cannes Film Festival.
Gama has won numerous awards for his work in the advertising world including the Agency Director of the Year in 2006 by the Propaganda Professionals Association and a Cobre Award in 2007 for Entrepreneur of the Year in the Communications Industry. In 2017, Diageo named Neogama the Agency of the Year for Johnnie Walker’s Rock Giant campaign. Alexandre was the first Latin American to be asked to teach a master class at the Cannes Film Festival and was named as one of Brazil’s top 7 most important people in publicity.